The future of gyms & fitness studios has been hotly debated for a while.Â
The question is now cranked up to 11 after COVID.Â
Even if many can weather the financial storm of closures and lock downs...Â
The question remains:
Can those studios and c...
Can you become an elite business owner without a positive attitude or positive behaviors?
Doubtful.
But, look, I ain’t into woo-woo self-help.
I prefer my business-related personal development to be tactical.
It needs to show real-world results i...
Social media marketing can be powerful…or dangerous.
Powerful for its potential to attract new clients…
But dangerous for its ability to seduce you into chasing vanity metrics such as likes, followers, and comments.
Don’t get me wrong…
E...
Marketing is more than just Facebook ads.
Or webinars.
The best marketing doesn't just make folks aware of you or grab their email address…
It builds their trust.
It elevates their opinion of your expertise.
And it introduces you to new audience...
Your prospects will take every chance possible to postpone buying your program or service.
Even if they genuinely want what you’re selling.
It’s your job to get them off the fence.
To take action…
The action you know – and they know – is the righ...
Remember that cheesy infomercial for the Ginsu knife from the early 90s?
The one that boasted it could cut through a shoe?Â
It caught on like wildfire.
And while it was often mocked...
That commercial was a runaway success because it understood h...
Ever struggle with following up on new leads?
Or with knowing how to nurture them so that they became new clients?Â
My first guest on this show, Tom Jackobs, is here to explain the importance of nurturing new leads in your sales process.Â
Tom is a...
This is the final episode in my three-part series on "How Online Business Gurus Let me Down."
What's the #1 ingredient to success these online biz gurus always leave out?
No, it's not launches or webinars...they d...
Many online business gurus mean well.Â
Many give excellent advice.Â
But some of what they say deserves to be challenged because it's either flat-out wrong or doesn't always work for everyone.Â
There are 3 MAJOR areas where I've been let down by wh...
This is the second installment of my 3-part series on How Online Business Gurus Have Let Me Down & Left Me for Dead (ok, that second part is an exaggeration.)
But I do have grievances with a lot of conventional wisdom in the online marketing world.....
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